[url]http://apcmag.com/7735/intel_loses_its_joie_de_viiv[/url]

Intel admits defeat, loses its joie de Viiv

With Intel's recent announcement that it will be "de-emphasising" the two year old Viiv brand,
the holy grail of vendor-controlled home media has slipped further from questing fingers.

In the case of Viiv, Intel was making a rather clever bid to sneak DRM in on the back of a
Centrino-style hardware base. The basic concept of Viiv - at least, the most publicised
aspect - was to provide a well-defined hardware platform aimed at the home media server market,
as Centrino did for the laptop market.

continued....



-Michael