Bjorn Stromberg strikes a cord with an important post about Ultra Mobile vocabulary. The post segments form factors, interface, and power. This is a good start for an important discussion. The increase in the number of OEMs entering the market brings a wide-range of vocabulary. There is no denying that consumers must feel overwhelmed by the proliferation of strange acronyms, with complex ideas. It is easy to get lost. Worse, making a purchasing decision is not clear. Hopefully, we'll see OEMs and UMPC enthusiasts begin to use common vocabulary.